The Problem
At Jatalo, we sell ethnically-inspired backpacks to support the education of underprivileged children around the world.
Today, millions of children globally are being left behind due to lack of a basic education. In fact, at the turn of the 21stcentury, nearly a billion people were unable to read or write. In India (our first affiliate region), the situation is particularly concerning, with nearly 30% of the population being illiterate. The mission of Jatalo is to combat lack of education one child at a time. Yes, it’s a daunting goal, but with the support of caring individuals, we believe it can be achieved. Rather than focus on distinctions, we look at the world as one global society. We embrace all cultures and believe that deep down, everyone is fundamentally the same, regardless of ethnicity, gender, or background.
Jatalo is a company based around the premise that you should not have to travel across the world to make a far-reaching impact. We believe that it is important for individuals to be able to easily give back to those in need. Rather than provide funds to an organization or nonprofit, we go directly to the villages, towns, and communities where children are desperate for educational support. Our promise is simple. For every backpack that you purchase, we will donate a year’s worth of textbooks to a student in need. By providing these children the necessities to pursue an education, we can instill a sense of hope and confidence in these seeds of the future.
As a sponsor of hope, you need to see where your dollars are going and the impact you are making. That’s why Jatalo brings the global communities and students to your fingertips. As we continue to expand our markets and affiliate with schools and regions, we’ll post profiles of the children that you have directly supported.
So take a look around, check out our backpacks, and join the movement. Remember, when you wear a Jatalo backpack, you can be proud of the fact that you’re backing the education of a child in need.

